Archive for September 24th, 2009

Strategy Safari

Thursday, September 24th, 2009

Strategy is really a safari, I am convinced of that after reading the excellent book of Henry Mintzberg et al. Strategy Safari: The Complete Guide Through the Wilds of Strategic Management

Mintzberg divides the strategy process as conceived by different schools:

  1. The Design School:                               strategy formation as a process of conception
  2. The Planning School:                          strategy formation as a formal process
  3. The positioning School:                    strategy formation as an analytical process
  4. The Entrepreneurial School:        strategy formation as a visionary process
  5. The Cognitive School:                        strategy formation as a mental process
  6. The Learning School:                         strategy formation as an emergent process
  7. The Power School:                                strategy formation as a process of negotiation
  8. The Cultural School:                          strategy formation as a collective process
  9. The Environmental School: strategy formation as a reactive process
  10. The Configuration School:            strategy formation as a process of transformation

The first three schools are prescriptive in nature – more concerned with how strategy should be formulated than with how they necessarily do form.

Is strategy created  or emergent? The answer is both and every strategy process has to combine various aspects of the different schools. Strategy Safari is a great book and it should be read several times to really understand its profound implications on the meaning of business strategy.

Vodafone revamps mobile internet service

Thursday, September 24th, 2009

Digital convergence makes clear that the boundaries are not well defined and players from different domains are aiming at the same objectives. Vodafone revamps mobile internet service is a nice FT article in which is described the current scenario of Telco operators and Internet companies working on mobile Internet services and social networking.

And, Nokia is to acquire Dopplr, a social networking Internet service connecting people that travel around.