Competitive advantage, challenges and adversity

an excellent excerpt from Michael Porter´s Competitive Advantage of Nations  (page 174) to start the 2009 at full speed.

“Competitive advantage emerges from pressure, challenge, and adversity, rarely from an easy life. Selective factor disadvantages, powerful local buyers, stringent local needs, earlysaturation, capable and international suppliers, and intense local rivalrly can be all essential to creating and sustaining advantage. Pressure and adversity are powerful motivators for change and innovation.”

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