Mobile apps and image recognition

image recognition on mobile phones is becoming a must have feature.
An example with Amazon App.

I took a picture of a sea turtle,

sea turtle

the Amazon app sends the picture to the server and an email is sent when the results are ready:

Fullscreen capture 21022010 7.14.22

And the result was pretty good:

Fullscreen capture 21022010 7.16.57

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