We are surrounded with so much information that we need somehow help. We need tools and applications which are tailored to us, that know what we like and what we want (and what we do not like and do not want!).

“Personalization the most important part of Google’s expansion“, stated Google CEO Eric Schmid. Using the keywords we look for in Google, the websites we visit, the people we know it becomes quite easy to have a picture of who we are and what our interests are.

Greg Linden, the person that contributed to the recommendation system of Amazon has an interesting blog. Interesting is also his findory website, a site which provides personalized news.

You can now have also recommendations using bittorrent thanks to tribler.

And so on and on…